DJ FEATHER is a DJ known for futuristic atmospheres and EDM music that evokes the pulse of a heartbeat. This project was carried out to visually express his musical style and identity.

DJ FEATHER’s logo reflects the energetic mood found in his music. Emerald was chosen as the main color to add a fresh and contemporary feel. The logo is clean yet impactful, expressing the delicacy and lightness of a feather while visually conveying the strong rhythms and beats of EDM. Along with the logo, we also developed various graphic elements and ideation images. These graphics are intended to be used across DJ FEATHER’s artworks. Through logo play, the logo was designed to adapt flexibly in different forms and sizes, emphasizing the dynamic qualities of his music.

This project draws inspiration from DJ FEATHER’s music as well as the soundtrack of the film The Matrix. The music of The Matrix delivers a futuristic and powerful impression, which was reflected in DJ FEATHER’s logo and graphic system. Calipotatoshop aims to continue growing through creative and challenging projects like this, and we look forward to DJ FEATHER’s music reaching and resonating with an even wider audience.