CALIPOTATOSHOP IS A KOREA-BASED DESIGN STUDIO FOCUSED ON BRAND STRATEGY & DESIGN SYSTEMS, GRAPHIC DESIGN, AND 3D, WORKING ACROSS CULTURE, ART, AND BUSINESS.
Located in SEOUL, KOREA
Located in SEOUL, KOREA
Founded by CHAE SONG A
Founded by CHAE SONG A
V 'TYPE 非'
3D VIDEO
PIXPIERCE
BRANDING
SKYSYSTEM
EDITORIAL
1993STUDIO
2D GRAPHICS
THE NEW CELL
BRANDING. GRAPHICS
FUWAFUWA
BRANDING, PRODUCT
A&T PACKS
PACKAGING
KNACKU
PACKAGING
LE BONHUER
BRANDING
BOXXY
BRANDING, PRODUCT
V 'TYPE 非'
3D VIDEO
PIXPIERCE
BRANDING
SKYSYSTEM
EDITORIAL
1993STUDIO
2D GRAPHICS
THE NEW CELL
BRANDING. GRAPHICS
FUWAFUWA
BRANDING, PRODUCT
A&T PACKS
PACKAGING
KNACKU
PACKAGING
LE BONHUER
BRANDING
BOXXY
BRANDING, PRODUCT
V 'TYPE 非'
3D VIDEO
PIXPIERCE
BRANDING
SKYSYSTEM
EDITORIAL
1993STUDIO
2D GRAPHICS
THE NEW CELL
BRANDING. GRAPHICS
FUWAFUWA
BRANDING, PRODUCT
A&T PACKS
PACKAGING
KNACKU
PACKAGING
LE BONHUER
BRANDING
BOXXY
BRANDING, PRODUCT
OUR PHILOSOPHY
OUR PHILOSOPHY
OUR PHILOSOPHY
WE DESIGN THINGS PEOPLE WANT TO OWN AND WANT TO BUY.
WE DESIGN THINGS PEOPLE WANT TO OWN AND WANT TO BUY.
WE DESIGN THINGS PEOPLE WANT TO OWN AND WANT TO BUY.
WE DON’T DESIGN TO SHOW OFF.
WE DESIGN FOR
REAL MARKET COMPETITIVENESS
AND GENUINE DESIRE TO POSSESS.
WE DON’T DESIGN TO SHOW OFF.
WE DESIGN FOR
REAL MARKET COMPETITIVENESS
AND GENUINE DESIRE TO POSSESS.
WE DON’T DESIGN TO SHOW OFF.
WE DESIGN FOR
REAL MARKET COMPETITIVENESS
AND GENUINE DESIRE TO POSSESS.
DESIGN THAT TRULY WORKS
DESIGN ISN'T JUST ABOUT AESTHETICS.
WE DON'T MAKE ART PIECES PEOPLE CAN’T AFFORD. WE MAKE THINGS ACTUALLY MOVE BRANDS FORWARD. IT'S ABOUT HOW YOUR BRAND WORKS IN THE REAL MARKET, NOT JUST LOOKING GOOD. THAT'S WHAT DESIGN MEANS TO US.
DESIGN THAT TRULY WORKS
DESIGN ISN'T JUST ABOUT AESTHETICS.
WE DON'T MAKE ART PIECES PEOPLE CAN’T AFFORD. WE MAKE THINGS ACTUALLY MOVE BRANDS FORWARD. IT'S ABOUT HOW YOUR BRAND WORKS IN THE REAL MARKET, NOT JUST LOOKING GOOD. THAT'S WHAT DESIGN MEANS TO US.
DESIGN THAT TRULY WORKS
DESIGN ISN'T JUST ABOUT AESTHETICS.
WE DON'T MAKE ART PIECES PEOPLE CAN’T AFFORD. WE MAKE THINGS ACTUALLY MOVE BRANDS FORWARD. IT'S ABOUT HOW YOUR BRAND WORKS IN THE REAL MARKET, NOT JUST LOOKING GOOD. THAT'S WHAT DESIGN MEANS TO US.
RAW AS IT IS
WE FIND THE MOST EFFECTIVE WAY TO EXPRESS YOUR BRAND’S RAW ESSENCE.
NO FANCY WORDS, NO UNNECESSARY DECORATION. ONLY WHAT MATTERS, SHOWN WITH CLARITY AND INTENT. OUR GOAL IS TO BUILD BRANDS THAT FEEL AUTHENTIC AND STAY UNFORGETTABLE.
RAW AS IT IS
WE FIND THE MOST EFFECTIVE WAY TO EXPRESS YOUR BRAND’S RAW ESSENCE.
NO FANCY WORDS, NO UNNECESSARY DECORATION. ONLY WHAT MATTERS, SHOWN WITH CLARITY AND INTENT. OUR GOAL IS TO BUILD BRANDS THAT FEEL AUTHENTIC AND STAY UNFORGETTABLE.
RAW AS IT IS
WE FIND THE MOST EFFECTIVE WAY TO EXPRESS YOUR BRAND’S RAW ESSENCE.
NO FANCY WORDS, NO UNNECESSARY DECORATION. ONLY WHAT MATTERS, SHOWN WITH CLARITY AND INTENT. OUR GOAL IS TO BUILD BRANDS THAT FEEL AUTHENTIC AND STAY UNFORGETTABLE.
WITH STRATEGY
TRENDS SHIFT FAST, BUT NOT EVERY BRAND NEEDS TO CHASE THEM. WHAT WE DO IS NOT TREND-FOLLOWING DESIGN.
WE BUILD SUSTAINABLE POSITIONING. WE DEFINE WHERE THE BRAND SHOULD GO, WHO IT SHOULD MEET, HOW IT SHOULD COMMUNICATE, EVERY STEP OF THE WAY.
WITH STRATEGY
TRENDS SHIFT FAST, BUT NOT EVERY BRAND NEEDS TO CHASE THEM. WHAT WE DO IS NOT TREND-FOLLOWING DESIGN.
WE BUILD SUSTAINABLE POSITIONING. WE DEFINE WHERE THE BRAND SHOULD GO, WHO IT SHOULD MEET, HOW IT SHOULD COMMUNICATE, EVERY STEP OF THE WAY.
WITH STRATEGY
TRENDS SHIFT FAST, BUT NOT EVERY BRAND NEEDS TO CHASE THEM. WHAT WE DO IS NOT TREND-FOLLOWING DESIGN.
WE BUILD SUSTAINABLE POSITIONING. WE DEFINE WHERE THE BRAND SHOULD GO, WHO IT SHOULD MEET, HOW IT SHOULD COMMUNICATE, EVERY STEP OF THE WAY.
OUR WORK SCOPE
01
BRANDING
Brand Identity (BI)
Brand Experience (BX)
Internal Branding (IB)
02
PACKAGING
Structure & Dieline
Unboxing Experience
Material & Production
Assembly & Operation
03
PROPDUCTS
Strategy & Concept
3D Modeling & Engineering
Prototyping
Production Support
04
GRAPHIC &
EDITORIAL
Graphic Design
Editorial Design
05
3D & VFX
3D Visuals
VFX & Simualtion
+ PRODUCTION &
MANUFACTURING
SUPPORT
Printing & Fabrication
Vendor Management
Cost Optimization
+ VISUAL DIRECTION &
PHOTOGRAPHY
OUR WORK SCOPE
01
BRANDING
Brand Identity (BI)
Brand Experience (BX)
Internal Branding (IB)
02
PACKAGING
Structure & Dieline
Unboxing Experience
Material & Production
Assembly & Operation
03
PROPDUCTS
Strategy & Concept
3D Modeling & Engineering
Prototyping
Production Support
04
GRAPHIC &
EDITORIAL
Graphic Design
Editorial Design
05
3D & VFX
3D Visuals
VFX & Simualtion
+ PRODUCTION &
MANUFACTURING
SUPPORT
Printing & Fabrication
Vendor Management
Cost Optimization
+ VISUAL DIRECTION
& PHOTOGRAPHY
OUR WORK SCOPE
01
BRANDING
Brand Identity (BI)
Brand Experience (BX)
Internal Branding (IB)
02
PACKAGING
Structure & Dieline
Unboxing Experience
Material & Production
Assembly & Operation
03
PROPDUCTS
Strategy & Concept
3D Modeling & Engineering
Prototyping
Production Support
04
GRAPHIC &
EDITORIAL
Graphic Design
Editorial Design
05
3D & VFX
3D Visuals
VFX & Simualtion
+ PRODUCTION &
MANUFACTURING
SUPPORT
Printing & Fabrication
Vendor Management
Cost Optimization
+ VISUAL DIRECTION
& PHOTOGRAPHY
CURRENT MEMBERS
CURRENT MEMBERS
CURRENT MEMBERS
DIRECTOR
DIRECTOR
DIRECTOR
1
1
1
2D DESIGNERS
2D DESIGNERS
2D DESIGNERS
2
2
2
3D DESIGNER
3D DESIGNER
3D DESIGNER
1
1
1
*PROJECTS IN OTHER AREAS THAT OUR TEAM MEMBERS
CAN’T HANDLE ARE HANDLED BY OUTSIDE EXPERTS.
* PROJECTS IN OTHER AREAS THAT OUR TEAM MEMBERS CAN’T HANDLE ARE HANDLED BY OUTSIDE EXPERTS.
004
CLIENTS & PARTNERS
CLIENTS & PARTNERS
CLIENTS & PARTNERS
HYBE
HYBE
HYBE
MEGASTUDY
MEGASTUDY
MEGASTUDY
KMU
KMU
KMU
1993STUDIO
1993STUDIO
1993STUDIO
KNACKU
KNACKU
KNACKU
PIXPIERCE
PIXPIERCE
PIXPIERCE
LE BONHEUR
LE BONHEUR
LE BONHEUR
YK STUDIOS
YK STUDIOS
YK STUDIOS
KWANPLETE
KWANPLETE
KWANPLETE
AND MORE
015
EXTERNAL PROJECTS & CPSP’S DESIGN RESEARCH
EXTERNAL PROJECTS & CPSP’S DESIGN RESEARCH
EXTERNAL PROJECTS & CPSP’S DESIGN RESEARCH
072
CONTACT US
CONTACT US
CONTACT US
We’re always open to working with creative, proactive people making an impact across diverse fields.
We’re always open to working with creative, proactive people making an impact across diverse fields.
We’re always open to working with creative, proactive people making an impact across diverse fields.
We’re always open to working with creative, proactive people making an impact across diverse fields.
IF YOU HAVE A PROJECT IN MIND, FEEL FREE TO REACH OUT VIA THE CONTACT FORM.
IF YOU HAVE A PROJECT IN MIND, FEEL FREE TO REACH OUT VIA THE CONTACT FORM.
CALIPOTATOSHOP IS A KOREA-BASED DESIGN STUDIO FOCUSED ON BRAND STRATEGY & DESIGN SYSTEMS, GRAPHIC DESIGN, AND 3D, WORKING ACROSS CULTURE, ART, AND BUSINESS.
Located in SEOUL, KOREA
Located in SEOUL, KOREA
Founded by CHAE SONG A
Founded by CHAE SONG A
V 'TYPE 非'
3D VIDEO
PIXPIERCE
BRANDING
SKYSYSTEM
EDITORIAL
1993STUDIO
2D GRAPHICS
THE NEW CELL
BRANDING. GRAPHICS
FUWAFUWA
BRANDING, PRODUCT
A&T PACKS
PACKAGING
KNACKU
PACKAGING
LE BONHUER
BRANDING
BOXXY
BRANDING, PRODUCT
V 'TYPE 非'
3D VIDEO
PIXPIERCE
BRANDING
SKYSYSTEM
EDITORIAL
1993STUDIO
2D GRAPHICS
THE NEW CELL
BRANDING. GRAPHICS
FUWAFUWA
BRANDING, PRODUCT
A&T PACKS
PACKAGING
KNACKU
PACKAGING
LE BONHUER
BRANDING
BOXXY
BRANDING, PRODUCT
V 'TYPE 非'
3D VIDEO
PIXPIERCE
BRANDING
SKYSYSTEM
EDITORIAL
1993STUDIO
2D GRAPHICS
THE NEW CELL
BRANDING. GRAPHICS
FUWAFUWA
BRANDING, PRODUCT
A&T PACKS
PACKAGING
KNACKU
PACKAGING
LE BONHUER
BRANDING
BOXXY
BRANDING, PRODUCT
OUR PHILOSOPHY
OUR PHILOSOPHY
OUR PHILOSOPHY
WE DESIGN THINGS PEOPLE WANT TO OWN AND WANT TO BUY.
WE DESIGN THINGS PEOPLE WANT TO OWN AND WANT TO BUY.
WE DESIGN THINGS PEOPLE WANT TO OWN AND WANT TO BUY.
WE DON’T DESIGN TO SHOW OFF.
WE DESIGN FOR
REAL MARKET COMPETITIVENESS
AND GENUINE DESIRE TO POSSESS.
WE DON’T DESIGN TO SHOW OFF.
WE DESIGN FOR
REAL MARKET COMPETITIVENESS
AND GENUINE DESIRE TO POSSESS.
WE DON’T DESIGN TO SHOW OFF.
WE DESIGN FOR
REAL MARKET COMPETITIVENESS
AND GENUINE DESIRE TO POSSESS.
DESIGN THAT TRULY WORKS
DESIGN ISN'T JUST ABOUT AESTHETICS.
WE DON'T MAKE ART PIECES PEOPLE CAN’T AFFORD. WE MAKE THINGS ACTUALLY MOVE BRANDS FORWARD. IT'S ABOUT HOW YOUR BRAND WORKS IN THE REAL MARKET, NOT JUST LOOKING GOOD. THAT'S WHAT DESIGN MEANS TO US.
DESIGN THAT TRULY WORKS
DESIGN ISN'T JUST ABOUT AESTHETICS.
WE DON'T MAKE ART PIECES PEOPLE CAN’T AFFORD. WE MAKE THINGS ACTUALLY MOVE BRANDS FORWARD. IT'S ABOUT HOW YOUR BRAND WORKS IN THE REAL MARKET, NOT JUST LOOKING GOOD. THAT'S WHAT DESIGN MEANS TO US.
DESIGN THAT TRULY WORKS
DESIGN ISN'T JUST ABOUT AESTHETICS.
WE DON'T MAKE ART PIECES PEOPLE CAN’T AFFORD. WE MAKE THINGS ACTUALLY MOVE BRANDS FORWARD. IT'S ABOUT HOW YOUR BRAND WORKS IN THE REAL MARKET, NOT JUST LOOKING GOOD. THAT'S WHAT DESIGN MEANS TO US.
RAW AS IT IS
WE FIND THE MOST EFFECTIVE WAY TO EXPRESS YOUR BRAND’S RAW ESSENCE.
NO FANCY WORDS, NO UNNECESSARY DECORATION. ONLY WHAT MATTERS, SHOWN WITH CLARITY AND INTENT. OUR GOAL IS TO BUILD BRANDS THAT FEEL AUTHENTIC AND STAY UNFORGETTABLE.
RAW AS IT IS
WE FIND THE MOST EFFECTIVE WAY TO EXPRESS YOUR BRAND’S RAW ESSENCE.
NO FANCY WORDS, NO UNNECESSARY DECORATION. ONLY WHAT MATTERS, SHOWN WITH CLARITY AND INTENT. OUR GOAL IS TO BUILD BRANDS THAT FEEL AUTHENTIC AND STAY UNFORGETTABLE.
RAW AS IT IS
WE FIND THE MOST EFFECTIVE WAY TO EXPRESS YOUR BRAND’S RAW ESSENCE.
NO FANCY WORDS, NO UNNECESSARY DECORATION. ONLY WHAT MATTERS, SHOWN WITH CLARITY AND INTENT. OUR GOAL IS TO BUILD BRANDS THAT FEEL AUTHENTIC AND STAY UNFORGETTABLE.
WITH STRATEGY
TRENDS SHIFT FAST, BUT NOT EVERY BRAND NEEDS TO CHASE THEM. WHAT WE DO IS NOT TREND-FOLLOWING DESIGN.
WE BUILD SUSTAINABLE POSITIONING. WE DEFINE WHERE THE BRAND SHOULD GO, WHO IT SHOULD MEET, HOW IT SHOULD COMMUNICATE, EVERY STEP OF THE WAY.
WITH STRATEGY
TRENDS SHIFT FAST, BUT NOT EVERY BRAND NEEDS TO CHASE THEM. WHAT WE DO IS NOT TREND-FOLLOWING DESIGN.
WE BUILD SUSTAINABLE POSITIONING. WE DEFINE WHERE THE BRAND SHOULD GO, WHO IT SHOULD MEET, HOW IT SHOULD COMMUNICATE, EVERY STEP OF THE WAY.
WITH STRATEGY
TRENDS SHIFT FAST, BUT NOT EVERY BRAND NEEDS TO CHASE THEM. WHAT WE DO IS NOT TREND-FOLLOWING DESIGN.
WE BUILD SUSTAINABLE POSITIONING. WE DEFINE WHERE THE BRAND SHOULD GO, WHO IT SHOULD MEET, HOW IT SHOULD COMMUNICATE, EVERY STEP OF THE WAY.
OUR WORK SCOPE
01
BRANDING
Brand Identity (BI)
Brand Experience (BX)
Internal Branding (IB)
02
PACKAGING
Structure & Dieline
Unboxing Experience
Material & Production
Assembly & Operation
03
PROPDUCTS
Strategy & Concept
3D Modeling & Engineering
Prototyping
Production Support
04
GRAPHIC &
EDITORIAL
Graphic Design
Editorial Design
05
3D & VFX
3D Visuals
VFX & Simualtion
+ PRODUCTION &
MANUFACTURING
SUPPORT
Printing & Fabrication
Vendor Management
Cost Optimization
+ VISUAL DIRECTION &
PHOTOGRAPHY
OUR WORK SCOPE
01
BRANDING
Brand Identity (BI)
Brand Experience (BX)
Internal Branding (IB)
02
PACKAGING
Structure & Dieline
Unboxing Experience
Material & Production
Assembly & Operation
03
PROPDUCTS
Strategy & Concept
3D Modeling & Engineering
Prototyping
Production Support
04
GRAPHIC &
EDITORIAL
Graphic Design
Editorial Design
05
3D & VFX
3D Visuals
VFX & Simualtion
+ PRODUCTION &
MANUFACTURING
SUPPORT
Printing & Fabrication
Vendor Management
Cost Optimization
+ VISUAL DIRECTION
& PHOTOGRAPHY
OUR WORK SCOPE
01
BRANDING
Brand Identity (BI)
Brand Experience (BX)
Internal Branding (IB)
02
PACKAGING
Structure & Dieline
Unboxing Experience
Material & Production
Assembly & Operation
03
PROPDUCTS
Strategy & Concept
3D Modeling & Engineering
Prototyping
Production Support
04
GRAPHIC &
EDITORIAL
Graphic Design
Editorial Design
05
3D & VFX
3D Visuals
VFX & Simualtion
+ PRODUCTION &
MANUFACTURING
SUPPORT
Printing & Fabrication
Vendor Management
Cost Optimization
+ VISUAL DIRECTION
& PHOTOGRAPHY
CURRENT MEMBERS
CURRENT MEMBERS
CURRENT MEMBERS
DIRECTOR
DIRECTOR
DIRECTOR
1
1
1
2D DESIGNERS
2D DESIGNERS
2D DESIGNERS
2
2
2
3D DESIGNER
3D DESIGNER
3D DESIGNER
1
1
1
*PROJECTS IN OTHER AREAS THAT OUR TEAM MEMBERS
CAN’T HANDLE ARE HANDLED BY OUTSIDE EXPERTS.
* PROJECTS IN OTHER AREAS THAT OUR TEAM MEMBERS CAN’T HANDLE ARE HANDLED BY OUTSIDE EXPERTS.
004
CLIENTS & PARTNERS
CLIENTS & PARTNERS
CLIENTS & PARTNERS
HYBE
HYBE
HYBE
MEGASTUDY
MEGASTUDY
MEGASTUDY
KMU
KMU
KMU
1993STUDIO
1993STUDIO
1993STUDIO
KNACKU
KNACKU
KNACKU
PIXPIERCE
PIXPIERCE
PIXPIERCE
LE BONHEUR
LE BONHEUR
LE BONHEUR
YK STUDIOS
YK STUDIOS
YK STUDIOS
KWANPLETE
KWANPLETE
KWANPLETE
AND MORE
015
EXTERNAL PROJECTS & CPSP’S DESIGN RESEARCH
EXTERNAL PROJECTS & CPSP’S DESIGN RESEARCH
EXTERNAL PROJECTS & CPSP’S DESIGN RESEARCH
072
CONTACT US
CONTACT US
CONTACT US
We’re always open to working with creative, proactive people making an impact across diverse fields.
We’re always open to working with creative, proactive people making an impact across diverse fields.
We’re always open to working with creative, proactive people making an impact across diverse fields.
We’re always open to working with creative, proactive people making an impact across diverse fields.
IF YOU HAVE A PROJECT IN MIND, FEEL FREE TO REACH OUT VIA THE CONTACT FORM.
IF YOU HAVE A PROJECT IN MIND, FEEL FREE TO REACH OUT VIA THE CONTACT FORM.
CALIPOTATOSHOP IS A KOREA-BASED DESIGN STUDIO FOCUSED ON BRAND STRATEGY & DESIGN SYSTEMS, GRAPHIC DESIGN, AND 3D, WORKING ACROSS CULTURE, ART, AND BUSINESS.
Located in SEOUL, KOREA
Located in SEOUL, KOREA
Founded by CHAE SONG A
Founded by CHAE SONG A
V 'TYPE 非'
3D VIDEO
PIXPIERCE
BRANDING
SKYSYSTEM
EDITORIAL
1993STUDIO
2D GRAPHICS
THE NEW CELL
BRANDING. GRAPHICS
FUWAFUWA
BRANDING, PRODUCT
A&T PACKS
PACKAGING
KNACKU
PACKAGING
LE BONHUER
BRANDING
BOXXY
BRANDING, PRODUCT
V 'TYPE 非'
3D VIDEO
PIXPIERCE
BRANDING
SKYSYSTEM
EDITORIAL
1993STUDIO
2D GRAPHICS
THE NEW CELL
BRANDING. GRAPHICS
FUWAFUWA
BRANDING, PRODUCT
A&T PACKS
PACKAGING
KNACKU
PACKAGING
LE BONHUER
BRANDING
BOXXY
BRANDING, PRODUCT
V 'TYPE 非'
3D VIDEO
PIXPIERCE
BRANDING
SKYSYSTEM
EDITORIAL
1993STUDIO
2D GRAPHICS
THE NEW CELL
BRANDING. GRAPHICS
FUWAFUWA
BRANDING, PRODUCT
A&T PACKS
PACKAGING
KNACKU
PACKAGING
LE BONHUER
BRANDING
BOXXY
BRANDING, PRODUCT
OUR PHILOSOPHY
OUR PHILOSOPHY
OUR PHILOSOPHY
WE DESIGN THINGS PEOPLE WANT TO OWN AND WANT TO BUY.
WE DESIGN THINGS PEOPLE WANT TO OWN AND WANT TO BUY.
WE DESIGN THINGS PEOPLE WANT TO OWN AND WANT TO BUY.
WE DON’T DESIGN TO SHOW OFF.
WE DESIGN FOR
REAL MARKET COMPETITIVENESS
AND GENUINE DESIRE TO POSSESS.
WE DON’T DESIGN TO SHOW OFF.
WE DESIGN FOR
REAL MARKET COMPETITIVENESS
AND GENUINE DESIRE TO POSSESS.
WE DON’T DESIGN TO SHOW OFF.
WE DESIGN FOR
REAL MARKET COMPETITIVENESS
AND GENUINE DESIRE TO POSSESS.
DESIGN THAT TRULY WORKS
DESIGN ISN'T JUST ABOUT AESTHETICS.
WE DON'T MAKE ART PIECES PEOPLE CAN’T AFFORD. WE MAKE THINGS ACTUALLY MOVE BRANDS FORWARD. IT'S ABOUT HOW YOUR BRAND WORKS IN THE REAL MARKET, NOT JUST LOOKING GOOD. THAT'S WHAT DESIGN MEANS TO US.
DESIGN THAT TRULY WORKS
DESIGN ISN'T JUST ABOUT AESTHETICS.
WE DON'T MAKE ART PIECES PEOPLE CAN’T AFFORD. WE MAKE THINGS ACTUALLY MOVE BRANDS FORWARD. IT'S ABOUT HOW YOUR BRAND WORKS IN THE REAL MARKET, NOT JUST LOOKING GOOD. THAT'S WHAT DESIGN MEANS TO US.
DESIGN THAT TRULY WORKS
DESIGN ISN'T JUST ABOUT AESTHETICS.
WE DON'T MAKE ART PIECES PEOPLE CAN’T AFFORD. WE MAKE THINGS ACTUALLY MOVE BRANDS FORWARD. IT'S ABOUT HOW YOUR BRAND WORKS IN THE REAL MARKET, NOT JUST LOOKING GOOD. THAT'S WHAT DESIGN MEANS TO US.
RAW AS IT IS
WE FIND THE MOST EFFECTIVE WAY TO EXPRESS YOUR BRAND’S RAW ESSENCE.
NO FANCY WORDS, NO UNNECESSARY DECORATION. ONLY WHAT MATTERS, SHOWN WITH CLARITY AND INTENT. OUR GOAL IS TO BUILD BRANDS THAT FEEL AUTHENTIC AND STAY UNFORGETTABLE.
RAW AS IT IS
WE FIND THE MOST EFFECTIVE WAY TO EXPRESS YOUR BRAND’S RAW ESSENCE.
NO FANCY WORDS, NO UNNECESSARY DECORATION. ONLY WHAT MATTERS, SHOWN WITH CLARITY AND INTENT. OUR GOAL IS TO BUILD BRANDS THAT FEEL AUTHENTIC AND STAY UNFORGETTABLE.
RAW AS IT IS
WE FIND THE MOST EFFECTIVE WAY TO EXPRESS YOUR BRAND’S RAW ESSENCE.
NO FANCY WORDS, NO UNNECESSARY DECORATION. ONLY WHAT MATTERS, SHOWN WITH CLARITY AND INTENT. OUR GOAL IS TO BUILD BRANDS THAT FEEL AUTHENTIC AND STAY UNFORGETTABLE.
WITH STRATEGY
TRENDS SHIFT FAST, BUT NOT EVERY BRAND NEEDS TO CHASE THEM. WHAT WE DO IS NOT TREND-FOLLOWING DESIGN.
WE BUILD SUSTAINABLE POSITIONING. WE DEFINE WHERE THE BRAND SHOULD GO, WHO IT SHOULD MEET, HOW IT SHOULD COMMUNICATE, EVERY STEP OF THE WAY.
WITH STRATEGY
TRENDS SHIFT FAST, BUT NOT EVERY BRAND NEEDS TO CHASE THEM. WHAT WE DO IS NOT TREND-FOLLOWING DESIGN.
WE BUILD SUSTAINABLE POSITIONING. WE DEFINE WHERE THE BRAND SHOULD GO, WHO IT SHOULD MEET, HOW IT SHOULD COMMUNICATE, EVERY STEP OF THE WAY.
WITH STRATEGY
TRENDS SHIFT FAST, BUT NOT EVERY BRAND NEEDS TO CHASE THEM. WHAT WE DO IS NOT TREND-FOLLOWING DESIGN.
WE BUILD SUSTAINABLE POSITIONING. WE DEFINE WHERE THE BRAND SHOULD GO, WHO IT SHOULD MEET, HOW IT SHOULD COMMUNICATE, EVERY STEP OF THE WAY.
OUR WORK SCOPE
01
BRANDING
Brand Identity (BI)
Brand Experience (BX)
Internal Branding (IB)
02
PACKAGING
Structure & Dieline
Unboxing Experience
Material & Production
Assembly & Operation
03
PROPDUCTS
Strategy & Concept
3D Modeling & Engineering
Prototyping
Production Support
04
GRAPHIC &
EDITORIAL
Graphic Design
Editorial Design
05
3D & VFX
3D Visuals
VFX & Simualtion
+ PRODUCTION &
MANUFACTURING
SUPPORT
Printing & Fabrication
Vendor Management
Cost Optimization
+ VISUAL DIRECTION &
PHOTOGRAPHY
OUR WORK SCOPE
01
BRANDING
Brand Identity (BI)
Brand Experience (BX)
Internal Branding (IB)
02
PACKAGING
Structure & Dieline
Unboxing Experience
Material & Production
Assembly & Operation
03
PROPDUCTS
Strategy & Concept
3D Modeling & Engineering
Prototyping
Production Support
04
GRAPHIC &
EDITORIAL
Graphic Design
Editorial Design
05
3D & VFX
3D Visuals
VFX & Simualtion
+ PRODUCTION &
MANUFACTURING
SUPPORT
Printing & Fabrication
Vendor Management
Cost Optimization
+ VISUAL DIRECTION
& PHOTOGRAPHY
OUR WORK SCOPE
01
BRANDING
Brand Identity (BI)
Brand Experience (BX)
Internal Branding (IB)
02
PACKAGING
Structure & Dieline
Unboxing Experience
Material & Production
Assembly & Operation
03
PROPDUCTS
Strategy & Concept
3D Modeling & Engineering
Prototyping
Production Support
04
GRAPHIC &
EDITORIAL
Graphic Design
Editorial Design
05
3D & VFX
3D Visuals
VFX & Simualtion
+ PRODUCTION &
MANUFACTURING
SUPPORT
Printing & Fabrication
Vendor Management
Cost Optimization
+ VISUAL DIRECTION
& PHOTOGRAPHY
CURRENT MEMBERS
CURRENT MEMBERS
CURRENT MEMBERS
DIRECTOR
DIRECTOR
DIRECTOR
1
1
1
2D DESIGNERS
2D DESIGNERS
2D DESIGNERS
2
2
2
3D DESIGNER
3D DESIGNER
3D DESIGNER
1
1
1
*PROJECTS IN OTHER AREAS THAT OUR TEAM MEMBERS
CAN’T HANDLE ARE HANDLED BY OUTSIDE EXPERTS.
* PROJECTS IN OTHER AREAS THAT OUR TEAM MEMBERS CAN’T HANDLE ARE HANDLED BY OUTSIDE EXPERTS.
004
CLIENTS & PARTNERS
CLIENTS & PARTNERS
CLIENTS & PARTNERS
HYBE
HYBE
HYBE
MEGASTUDY
MEGASTUDY
MEGASTUDY
KMU
KMU
KMU
1993STUDIO
1993STUDIO
1993STUDIO
KNACKU
KNACKU
KNACKU
PIXPIERCE
PIXPIERCE
PIXPIERCE
LE BONHEUR
LE BONHEUR
LE BONHEUR
YK STUDIOS
YK STUDIOS
YK STUDIOS
KWANPLETE
KWANPLETE
KWANPLETE
AND MORE
015
EXTERNAL PROJECTS & CPSP’S DESIGN RESEARCH
EXTERNAL PROJECTS & CPSP’S DESIGN RESEARCH
EXTERNAL PROJECTS & CPSP’S DESIGN RESEARCH
072
CONTACT US
CONTACT US
CONTACT US
We’re always open to working with creative, proactive people making an impact across diverse fields.
We’re always open to working with creative, proactive people making an impact across diverse fields.
We’re always open to working with creative, proactive people making an impact across diverse fields.
We’re always open to working with creative, proactive people making an impact across diverse fields.
IF YOU HAVE A PROJECT IN MIND, FEEL FREE TO REACH OUT VIA THE CONTACT FORM.
IF YOU HAVE A PROJECT IN MIND, FEEL FREE TO REACH OUT VIA THE CONTACT FORM.